About Us

Established in 2025, poupao is a fashion-forward womenswear brand committed to delivering contemporary designs that embody confidence, sophistication, and individuality.

At poupao, we believe clothing is more than just fabric — it's a medium for self-expression. Every piece we create is thoughtfully designed with a focus on clean lines, flattering cuts, and quality materials, allowing women to move through their day with ease and elegance.

Our collections span a wide spectrum of styles — from refined tailoring to effortless daywear and statement evening looks — each crafted to meet the evolving needs of modern women. We don’t follow fleeting trends. Instead, we design with purpose, ensuring every garment aligns with our core values of versatility, quality, and timeless appeal.

As a digitally native brand, poupao is dedicated to building a seamless and personal shopping experience. We serve a global audience of women who value authenticity, creativity, and refined simplicity in their wardrobe choices.

With a growing community and an ever-expanding product range, we continue to evolve while staying true to what matters most: empowering women to dress with intention and live with confidence.

poupao — style with substance.